Scam Review Site

There are various sites where people can report scams, but thats not what this idea is about.

If you are familiar with Snopes I envision a site in a similar vein. If you are not familiar with it, basically it is a site that investigates and either debunks or confirms urban legends.

The Scam Review Site basically would do the same thing but with scams.

They would look at as seen on TV products, email Scams, and basically anything that seems to good to be true. They could classify things either as Dangerous Rip Offs (for scams that will steal your identity), Total Rip Offs (for scams that charge you for nothing, or contain hidden fees or hard to cancel subscription), Partial Rip Offs (for scams that sell things that sort of work, but not nearly as advertises), and finally Real Deal (for things that seem like scams but aren't).

The site would rely on a combination of independent investigation and user feedback. Ultimately there are likely too many scams out there to deal with them all, but the site would focus on the 'popular' ones of the day.

A good tag line for the site could be "When it seems too good to be true." And that is basically how you would want to market it. The idea you would want to market is that if someone is online and sees something that seems absolutely amazing, and they ask themselves How can they offer such a great deal!, they will then go to the Scam Review Site to find out what the real deal really is.

As I mentioned earlier I have seen websites that talk about scams, but nothing that seems to be comprehensive. And definitely nothing as recognized as Snopes is in its field of urban legends.

It might take a while for the site to gain momentum, but if made accessible and properly marketed, I could envision it being a big hit.